SEO & Lead Generation Specialist – MSP Marketing

ZeroDark MKTG is seeking an experienced SEO & Lead Generation Specialist to help MSPs, IT service providers, and B2B technology companies increase their online visibility and generate qualified business leads.

Key Responsibilities

• Develop and implement SEO strategies for MSP and IT websites.
• Perform keyword research and competitor analysis.
• Optimize website pages, blogs, and landing pages.
• Manage local SEO and Google Business Profile optimization.
• Build and manage quality backlinks and local citations.
• Develop lead-generation campaigns across organic and paid channels.
• Monitor keyword rankings, website traffic, leads, and conversions.
• Analyze Google Analytics and Search Console data.
• Identify opportunities to improve website conversions.
• Prepare monthly SEO and marketing performance reports.
• Stay updated with Google algorithm changes and emerging AI search trends.

Required Skills

• 2+ years of SEO or digital marketing experience.
• Strong knowledge of On-Page, Off-Page, Technical, and Local SEO.
• Experience with tools such as SEMrush, Ahrefs, Google Analytics, and Search Console.
• Understanding of keyword research and search intent.
• Basic knowledge of WordPress and HTML.
• Strong content optimization and editing skills.
• Understanding of lead generation and conversion optimization.
• Excellent analytical and communication skills.
• Ability to work independently and meet deadlines.

Preferred Experience

Experience working with MSPs, managed IT services, cybersecurity companies, SaaS businesses, or B2B technology companies is highly preferred.

What We Offer

• Remote work flexibility.
• Competitive salary based on experience.
• Performance-based incentives.
• Professional training and development opportunities.
• Exposure to AI-driven marketing strategies.
• Opportunity to work on diverse B2B technology marketing campaigns.
• Growth opportunities within the company.

Ideal Candidate

The ideal candidate is analytical, creative, proactive, and focused on measurable results. You should enjoy solving SEO challenges, improving search visibility, and turning website traffic into qualified leads.